There are many advantages when using postcards in direct marketing to promote and sell your skin care products. You can instantly get feedback from your customers. Direct mail is direct marketing. Sell a wide variety of your products as it offers a lot of advantages over other media forms. Here are the advantages that postcard direct mailing can give you.Advantages of Using Postcards in Marketing Day Spa Businesso Selectivity. You have the options of selecting your consumers since direct mail is almost the same as personal selling at customer’s doorsteps. Research and get addresses of the target market that you will be mailing your postcards. This way, you have the selection capability of the people that can be a potential buyer of your skin care products.o Personalization. Postcard direct mailing is more personal compared to other medium of selling or promotion. With postcards, you can put names of the person you will be sending your mails. This will give a positive feeling to your consumers which are a good foundation for potential product purchase.o Flexibility. What makes postcard direct mailing flexible is because it can directly address the interests and concerns of your skin care product buyers. It is also more detailed since it can list down all the benefits they can get from your product.o Immediate Response. Never forget to put on your postcard the contact number of your skin care business. There should always be a response device so your consumers can contact you anytime soon as they have decided to purchase your product.Direct mailing using postcard allows you to communicate directly with your customers. Once you decided to use this type of selling your skin care product, find an online printing company that will help you in creating postcards plus mailing them to your chosen market for more efficient production and use of time.